Trade names are a popular business tool, but they have nuances worth revisiting from time to time. A trade name is a name that a business uses to identify itself. A trade name is synonymous with a “doing business as” name, an assumed name, or a fictitious name. Trade names […]
Technology & Intellectual Property Update
What’s in a Name? Considerations for Choosing a Trademark
When branding your business trademarks are king, but there are considerations beyond choosing a trademark distinct from that of your competitors. The “strength” of a trademark weighs heavily on the ability to obtain federal trademark protection and the validity of such a mark in an enforcement proceeding. The strength of […]
Do’s and Don’ts for Your Software Development Contract
Software development projects can be the source of very expensive and contentious disputes. Projects may fall behind, requirements may change, and may be personnel turnover. This makes the terms of the contract governing the project vitally important. A software development contract that does not lay out the precise expectations of […]
Intellectual Property Protection and 3D Printing
The relative ease and inexpensiveness of 3D printing raises some interesting questions that implicate many facets of intellectual property law including patent, copyright, and trademark law. The popularity of 3D printing has been increasing exponentially over the past several years. In a departure from traditional printing, 3D printing uses a […]
Bad Credit Karma: FTC Settlements Show Importance of Securing Mobile App Data
As consumer transactions via mobile devices proliferate, two recent consent orders highlight the FTC’s heightened emphasis on security of information transmitted via mobile applications. The consent orders involved the popular movie-ticket application Fandango Movies and the Credit Karma Mobile application, which allows consumers to monitor and evaluate their credit history. […]

